About
Find Your Real Estate Niche đ: Discover your unique path in real estate with this self-paced program from John Cruz (TRES). Utilizing concepts like Ikigai and his innovative normal distribution method, you'll identify a passion-driven niche for greater fulfillment and success. Ikigai: Introduces the Japanese concept of "Ikigai" (a reason for being) to help find purpose at the intersection of passions, skills, what the world needs, and what one can be paid for. Keywords: Emphasizes generating a list of qualitative keywords related to various aspects of life (hobbies, work, values, etc.) to analyze and find recurring themes. Visualization: Uses the normal distribution curve (bell curve) as a visual tool to represent the intensity and breadth of interests, identifying potential niches. Author: John Cruz, a Licensed Real Estate Broker, former Navy SEAL, and Certified Project Manager, shares his personal journey of finding his passion for real estate after initially struggling. Goal: To guide real estate agents from generic niches and towards personalized, passion-driven niches to achieve greater success and fulfillment. Additional Concepts: Mentions core value exercises, personality assessment tests, and strategic frameworks like SWOT, PESTLE, and Ansoff Matrix for further development.
You can also join this program via the mobile app. Go to the app